About This Course
Most people think of culture as food, holidays, and national stereotypes. But culture runs much deeper — it's the invisible operating system that shapes how we think, communicate, build trust, and make decisions.This foundational series of 8 videos introduces you to the field of intercultural communication and management. You'll learn what culture really is, why it matters for business...
Show moreWhat you'll learn
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Define culture beyond surface-level stereotypes using Hofstede's framework
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Understand why invisible cultural differences cause most workplace friction
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Explain the business case for cultural intelligence in diverse teams
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Distinguish intercultural competence from DEI programmes
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Identify the five habits of high-performing intercultural teams
Course Curriculum
What culture really is, why the invisible layers matter most, and how intercultural communication became a professional field.
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Introduction — What Is Culture, Really?
2 mins : 30 sec watch PreviewCulture as "the collective programming of the mind" — why it matters in the workplace.
Culture Beyond Stereotypes — What You Can't See Is What Matters Most
3 mins : 30 sec watchThe deep, invisible layers of culture — hierarchy, trust, feedback norms — are where workplace friction happens.
What Is Intercultural Communication & Management?
3 mins : 30 sec watchThe field, its research foundations, and how Intercultural Teams applies it to real organizations.
The business case for cultural intelligence and why it's different from the DEI conversation.
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The Business Case — When Diversity Works and When It Doesn't
3 mins : 30 sec watchDiverse teams outperform when well-managed and underperform when not. The difference is cultural intelligence.
The Elephant in the Room — DEI Rollbacks and Why Cultural Intelligence Is Different
3 mins : 30 sec watchIntercultural competence is about operational effectiveness, not politics. Why this work matters regardless of policy shifts.
The frameworks that make culture measurable, what great teams do differently, and your next steps.
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How Culture Becomes Measurable — The Frameworks That Make This Practical
3 mins : 30 sec watchHofstede, Erin Meyer, Richard Lewis, Edward Hall — the tools that turn cultural complexity into actionable maps.
What Great Intercultural Teams Do Differently
3 mins : 30 sec watchFive habits: self-awareness, open discussion, curiosity over judgment, inclusive design, and leveraging difference.
Recap & Where to Go From Here
2 mins : 30 sec watchComplete the Cultural Survey, explore other course series, and connect for tailored training.
Frequently Asked Questions
No. While it's designed as a starting point, experienced international professionals often find that the frameworks and research give them new language for dynamics they've observed but couldn't name.
Intercultural communication focuses on operational effectiveness across national and regional cultures. It's research-backed and practical, not political.
Complete the Cultural Survey in your dashboard, then explore the "5 Ways to Work Better" or "Building Your Cultural Intelligence" series for deeper skills.
Yes. This series is designed to be a shared starting point for teams beginning their intercultural journey together.
